Global Intranets: the myth of the single entry point

When a global organisation decides to impose a single home page for all employees worldwide, and that home page will be in English plus perhaps one other language, they are taking a huge risk.
Employees who do not read English easily will zap the page, just like zapping channels on TV when the ads come on!
In fact, the home page will actually be perceived as a "corporate ad" that is not relevant to them.
The answer? Depends on the company and the strategy, but could be translating some content into other languages, letting country communication teams publish local content in a zone on the page, or even no longer having an imposed home page.
Let countries and why not, also business units choose their own default page when people open the browser, and use technologies such as RSS feeds to offer subscriptions to corporate content.
Position the corporate news articles as a service, encourage local home page managers, or even employees themselves, to sign up for the service.